I am with co-op pharmacy and at the moment they have £10 off offer, and they haven't changed their prices. The other pharmacies are charging £60 for men, however my pharmacy is still keeping the rate as £48, and today for a month we have the discount I paid only £38!! Join up to a co-op pharmacy if you can! It is down to individual pharmacies though, I think because Co-op is so big they can negotiate with LT. I know LT has lost a lot of customers (as evident by this forum) due to their huge price increase